Amendment LIBE #1537

Article 19 – Paragraph 2

2. Where personal data are processed for direct marketing purposes, the data subject shall have the right to object free of charge to the processing of their personal data for such marketing. This right shall be explicitly offered to the data subject in an intelligible manner and shall be clearly distinguishable from other information. This right shall include a right to object to the collection and use of personal data obtained through online tracking of the data subject's preferences and behaviour across websites. Where a data subject expresses this right to object through technical means, such as a browser setting, controllers and processors shall respect such objection, consistent with technical industry standards, and must obtain the consent of the data subject to process personal data derived from online tracking for marketing purposes. Consent to online tracking shall enable persistent online tracking across all websites unless such consent is subsequently revoked by the data subject.

Current Data Privacy Rating is : stronger    Wim van de Camp Netherlands EPP    Anna Maria Corazza Bildt Sweden EPP    Seán Kelly Ireland EPP    Axel Voss Germany EPP    Monika Hohlmeier Germany EPP    Véronique Mathieu Houillon France EPP

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